Google keyword planner is not that good tool for any professional because it doesn't provide exact search volumes and it lacks many features that are super helpful and you can find these features very well in other tools that I am gonna mention. However, what makes Google Keyword Planner one of the most popular tools in the industry is its price and authority because it is owned by Google.
The main purpose of Google Keyword Planner's purpose is to give an estimated search volume for guys who wanted to run ads.
Here are some tools that are also very helpful with their features and We will tell you what tools We use and what I recommend to Our clients.
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